Legal

Privacy and cookies.

What data we collect on this site, what we use it for, and how to ask us to delete it. No fine print.

Last updated: 15-08-2026

1. Who processes your data

The data controller is Arblu Inc., EIN 42-2371957, a company incorporated in the United States, which operates the arblu brand and this website.

You can reach us through the contact form or by calling +1 728 240 8545.

2. What we collect and what for

This site has no user accounts, sells nothing online, and builds no commercial profiles. We collect only two things:

a) What you write in the contact form

Name, email address and, if you choose to provide them, organization and role, plus your message and the contact reason you select. We use them solely to reply to you. They do not feed any mailing list and are not used to send you communications you did not ask for.

b) Minimal technical browsing data

A session cookie needed for the site to remember your language and to protect the form against fraudulent submissions. If you also accept analytics, we measure site usage in aggregate. Details in section 5.

3. Who else processes them

We do not sell or transfer your data. To run the site we rely on two providers, both with servers in the United States. If you write to us from another country, your data is processed there:

  • Twilio SendGrid — delivers the email containing your message to our team. It processes what you wrote in the form.
  • Google Analytics — measures site usage in aggregate. It only runs if you accept analytics in the cookie notice; if you don't, it never loads at all.

4. How long we keep them

Form messages are kept for as long as the commercial conversation lasts and for up to 24 months after the last contact. After that they are deleted, unless a legal or contractual obligation requires keeping them longer.

5. Cookies

This site uses very few. This is all of it:

Name Purpose Lifetime Consent needed?
arblu_session Keeps your language during the visit and protects the form against forged submissions. Until you close the browser No — it is essential for the site to work
arblu_cookie_consent Remembers the choice you made in this very notice, so we don't ask you again. Stored in your browser, not on a server. Until you clear it No — it stores your preference itself
_ga, _ga_* Google Analytics: measures in aggregate which pages are visited. Up to 2 years Yes — only if you accept analytics

We use no social media pixels, no advertising, and no third-party cookies beyond those listed. The site's fonts and libraries are served from our own domain, so loading a page does not announce your visit to anyone else.

You can change your mind at any time by clearing this site's cookies in your browser: the notice will appear again and you can choose anew.

6. Your rights

You can ask us at any time to tell you what data of yours we hold, to correct it if it is wrong, or to delete it. You can also object to our continued use of it.

To exercise any of these rights, write to us through the contact form or call +1 728 240 8545. We respond within the deadlines required by applicable regulation and, in practice, in under 30 days.

7. Changes to this policy

If we change the way we handle data, we will update this page and the date at the top. Significant changes will be announced on the site itself.